Young Folks Digital has just launched Night School – a monthly training series where we take digital marketing offline and into the real world.
This August, join Young Folks Digital in studio 4 and learn about Google Analytics and share in discussion with other Mornington Peninsula business owners.
It's perfect for business owners and employees alike, who want to learn:
- How Google Analytics works
- Best practice Google Analytics set-up
- What Google Analytics metrics matter
- How Google Analytics can help grow your business
- How Google Analytics can help you establish your top converting customer profile
- How Google Analytics insights can make your marketing more effective
- How to find the most popular content on your site
- How to find problem content pages
When: Thursday 23 August 6–8pm at Young Folks Digital (studio 4 at The Nook)
Includes: All the learning mentioned + wine + cheese (of course!).
About Young Folks Digital
So nice to meet you. I’m Erin, a digital strategist, creative thinker, and all-round girl geek. After 10 years working as a digital strategist and content marketer, I was finally ready (brave enough) to start my own business – Young Folks Digital.
Young Folks Digital is based on the Mornington Peninsula, about an hour south of Melbourne, and thanks to the power of the internet, works with businesses Australia-wide.
After growing up on the Peninsula, I couldn’t wait to pack my (few) belongings into my 1986 Nissan Pulsar and head for the big smoke. And apart from a stint in London, Melbourne is where I stayed for the next twelve years. This small town girl? Couldn’t get enough of the city life. Whilst living in Melbourne, I worked with boutique brands, some of Australia’s biggest retailers, start-ups, and media outlets.
There I was, gunning for the next promotion in every job (competitive much?). Before I started Young Folks, I held Head of Digital positions at a number of companies and worked with some seriously big budgets on some seriously big digital projects and marketing campaigns.
I’ve been part of some incredible launches (lookin’ at you, Cooked and Halliday Wine Companion), organised amazing collaborations (like the Etsy x Bride Magazine Wedding Trunk Show), marketed boutique brands (like Mr & Mrs Smith Hotels), worked with profit-for-purpose brands (lookin’ at you BioPak) and strategised with start-ups to watch (Babybee Prams, Cubbi).
Now, through my business Young Folks Digital, I am dedicated to helping businesses unlock the power of digital marketing and technology to help them grow.